Nursing Essay


Title of the essay: Developing an Advocacy Campaign for Childhood Obesity

To complete:

This paper will have approximately 3–4 pages of content plus a title page and references. It will address the following:

  • Explain whether your proposed policy could be enacted through a modification of existing law or regulation or the creation of new legislation/regulation.
  • Explain how existing laws or regulations could affect your advocacy efforts. Be sure to cite and reference the laws and regulations using primary sources.
  • Provide an analysis of the methods you could use to influence legislators or other policymakers to support your policy.
    • Summarize obstacles that could arise in the legislative process and how to overcome these hurdles.



-Introductory statement then your purpose statement – …the purpose of this paper is to XXXX

-Introductory statement then your purpose statement – Your purpose will be more broad purpose statement.

Legal Considerations

-Enactment of Policy through Modification of Existing Policy OR Creation of New Legislation

-How Existing Laws or Regulations could Impact My Advocacy

-Analysis of Methods used to Influence Legislators or Other Policy Makers to Support the Policy

-Summary of Anticipated Obstacles and to Overcome


-Summarize main points



Advocacy campaigns for Childhood Obesity

Over the last thirty years, childhood obesity has doubled in children and tripled in adolescents (Mitgang, 2011). In light of this worrying trend, it is important to understand the science of being overweight and obese in a way that integrates body functions and structure. The purpose of this paper is to create an understanding of how childhood obesity became a social issue and design measures to handle the situation. This strategy will then be evaluated on quality and scalability to determine its effectiveness. Finally, this analysis will cover the legislative considerations that will affect the implementation of the proposed policy change.

Advocacy Approach and Legal considerations

The body Mass Index (BMI) is used to determine the proportion between a person’s weight and height as a means of measuring whether one is overweight or obese, both conditions of which are caused by caloric imbalance which is a state in which the number of calories expended as energy is lower than that consumed. This problem is normally caused by genetic, behavioral and physical factors. The immediate consequences of obesity in children include increased risks to cardiovascular complications, diabetes, bone or joint complications and cancer (Dalton, 2004). In addition, these children may suffer psychologically particularly through low self-esteem and depression (Daniels, 2006).

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The Let’s Move campaign by First Lady Michelle Obama is an effective program that can be adopted as a model for the fight against childhood obesity. It was set up in 2010 with the main intention of reducing childhood obesity and creating a generation that attains adulthood at a healthy weight. In the same way, the present advocacy will focus on increasing physical activity among children, empowering and creating awareness for parents, increasing access to healthy and affordable foods and providing healthy meals in schools.

First of all, this program would require that physical activity or engagement is integrated into the school curriculum as a compulsory unit of participation (Gray & Thorburn, 2011). This requires the participation of the school, parents and community in creating interdisciplinary events that engage all these participants in a seamless manner. Education stakeholders would have to also design comprehensive physical education programs that would be geared towards interesting and healthy exercise for all students regardless of health, gender and culture (Butler, 2002). This step would require a lot of government intervention to enforce the education department into actively taking up this responsibility.

The next step would be to create awareness for parents and children alike on healthy nutrition and lifestyle. This can be done not just through the education facilities bust also in collaboration with healthcare providers. Children who have been exposed to obesity risk should get guidance from a nutritionist alongside their parents. Legislation should focus on making this aspect of health consultation affordable and compulsory in all healthcare units. This aspect of nutrition and obesity should be integrated into prenatal and antenatal programs to create personalize diet plans for the children at an early age (Olfman, 2002). This requires legislation amidst health reforms to accommodate nutrition components while still maintaining affordability to all parents.

A major step will encompass concentration on real foods and healthy nutrition to both schools and the general population while balancing out the cost. Schools have for a long time served meals that are not well balanced and enticing. It is therefore common to find children opting for fast foods during or after school hours (Olfman, 2002). Those children who carry their own packed lunch will additionally be provided with quick snacks and pastries that are high in calories.

In regards to affordability, the government is solely responsible of promoting food security and reducing the distribution of genetically modified foods within the grocery and supply chains. This requires drastic changes in the agriculture sector such as endorsement of large scale organic farming through private contractors. This move will prompt the business sector to get involved in the campaign against childhood obesity through farming.

Finally, it is the primary responsibility of parents to push their children into physical activity while they are home and during the holidays. Parents, in collaboration with educational institutions, could design compulsory and exciting holiday or weekend programs that promote physical activity for children (Mitgang, 2011). They should include a wide variety of areas such as music, arts, or even the noble cause of engagement in organic farming. These campaigns should adopt a technique that inspires the children and adolescents to take control and responsibility over their bodies and health. A good example is the Let’s Move campaign that even went ahead to adopt a campaign song composed by Beyonce and Swizz Beats that promoted the program and created an air of familiarity regarding healthy eating among children. In the same way, the proposed program would seek the endorsement and participation of public figures and role models who believe in the need to inspire and motivate children towards health eating and physical activity as the most effective remedy for childhood obesity.


Evidently, this advocacy against childhood obesity requires collaboration between the community, children, parents, health practitioners and the government. At all the stages of its implementation, there is an obvious need to create legislative adjustments that will support the campaign and also hold defaulters accountable. In addition, its success depends strongly on legislative focus in the health and education sectors. The most limiting factor has continued to be the cost of proper nutrition and surprisingly, the negligence of obesity-related issues by a large part of the American population. Reaching out to more people in a manner which results in actions and change of behavior has proved to be extremely difficult. It is for this reason that this campaign has to be devolved to the grassroots level if effective awareness and engagement is to be realized.


Butler, L. (2002). Teaching Lifetime Sports. Westport: Bergin and Garvey.

Dalton, S. (2004). Our Overweight Children: What Parents, Schools and Communities Can Do to Control the Fatness Epidemic. Berkeley, CA: University of California Press.

Daniels, S. (2006). The Consequences of Childhood Overweight and Obesity. The Future of Children, 16(1), 79-92.

Gray, S. & Thorburn, M. (2010). Physical Education: Picking Up the Baton. Edinburgh: Dunedin Academic.

Mitgang, M. (2011). Childhood Obesity and State Intervention: An Examination of the Health Risks of Pediatric Obesity and When They Justify State Involvement. Columbia Journal of Law and Social Problems, 44(4), 39-50.

Olfman, S. (2005). Childhood Lost: How American Culture Is Failing Our Kids. Westport: Praeger.

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