vegetable seduction

Each week during the semester you will be asked to watch a factually based short video about a specific company or an issue that is concern to many companies today. For three of these videos, you are required to submit a 250 words answer to the question passed by the video. You can watch the video before deciding to answer a question about the video; however,you CANNOT open the question and then not submit the answer about the video. If you open the question, you must submit an answer, or it is a 0. The assignment is graded using a 10 point scale (A = 10, C = 5, or F = 0). This assignment is to be submitted through Blackboard.

This week topic will be on Whole Food Market

VIDEO :http://www.pbs.org/newshour/bb/business-jan-june07-wholefoods_02-20/
CLICK PLAY ON THE PODCAST
QUESTION:

Explain the concept of “vegetable seduction” in the Whole Foods Market’s business mode