RSSCategory: Marketing Papers

Ethical question

| June 17, 2016

Ethical question….Is surviving legally/ethically better than market share gain….like cookong the books….when your job is on the line? Get a 15 % discount on an order above $ 50 Use the following coupon code : tpc15 Order Now

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Location:  Aspects of distribution in relation to the Chanel Brand

| September 4, 2015

The aim of this paper is to discuss aspects of distribution in relation to the Chanel Brand. The paper also highlights aspects of the brand’s availability, distribution strategies, the views of retailers, adequacy of the current distribution channels, and effects of location on consumer behavior. The Chanel brand is widely distributed in different parts of […]

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Marketing

| September 4, 2015

Question 1: Define the term “marketing” and discuss how it is more than just “telling and selling”. Marketing is the process through which profitable relationships with customers are created and maintained. Marketing is not just about telling and selling; rather it involves efforts to attract new customers as well. At the same time, it is […]

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Organizational international and global marketing approaches in 2020

| August 15, 2015

Introduction By the year 2020, major changes are expected to have occurred with regard to the approaches being used by marketers at the global level. These changes relate to a number of factors including economic development, income, and consumer spending. The aim of this paper is to critically evaluate one economic, one political, one social […]

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Location

| August 14, 2015

The aim of this paper is to discuss aspects of distribution in relation to the Chanel Brand. The paper also highlights aspects of the brand’s availability, distribution strategies, the views of retailers, adequacy of the current distribution channels, and effects of location on consumer behavior. The Chanel brand is widely distributed in different parts of […]

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